Based on lessons from some of the greatest sales icons combined with a simple framework, Marty demonstrates how selling is more than...

For small business owners and freelancers, tax compliance isn't just about avoiding penalties—it's about strategic financial planning...

Sales and customer service are two critical components that can make or break a business. For small businesses and new entrepreneurs...

Humor and sales might seem like an unusual pairing, but when used effectively, humor can be a powerful tool to boost your sales game...

It's more than just a collective effort; it's about understanding that every individual is unique, with their own strengths, weaknesses...

Assessing whether to continue or discontinue your business can be a profoundly emotional and stressful process. Many business owners feel...

Whether you're a career starter, freelancer, or job seeker, understanding the pros and cons of salaried employment versus self-employment...

Without clear communication, misunderstandings can take root, leading to lost sales opportunities. Entrepreneurs, small business owners, and

Sales is not just about techniques and strategies; it's about mindset. Frail salespeople often harbor internal issues that prevent them...

Unveiling the Power of Psychology in Marketing Ever wondered why some marketing campaigns hit the mark while others fall flat? The secret...

By embracing concepts like Ikigai, Shikata-Ga-Nai, Wabi-Sabi, Gaman, Kaizen, Shu-Ha-Ri, and Oubaitori, you can foster an environment that...

The goal isn’t just to make a sale today; it’s to build a customer for life. And that is a masterpiece worth the canvas.

For any budding entrepreneur, the business plan is the compass that charts the course of your enterprise. It’s the bedrock of your business

Aristotle taught that persuasive public speaking involved crafting arguments that appeal to the hearts and minds of your audience...

I remember when I used to be a phone solicitor (don’t hate me for that). Calling number after number, knowing nothing about who was on...

What makes someone choose your product over a competitor’s? Why do some customers become loyal advocates, while others disappear after a...

If you're an entrepreneur or business owner, you already know the value of acquiring new customers. In today's market, where competition...

As a business owner or salesperson, you may have found yourself asking the question, "When should I hire a business coach?" There is no...

Ever experienced that incredible feeling of being in total flow? When everything just clicks, and you're completely focused on a task?...